Emailing Basics: Irritant Or Liberator, a must know for List Builders

Initially email (short for electronic mail) was a service which allowed researchers and scientists working on government sponsored projects to communicate with co-workers via the internet while in separate locations. Emailing programs like outlook express can be used to send, receive, create, store, print and delete email messages. A "username" and domain name, provided by Internet Access Providers(IAP or ISP) for example Google, gmail, or Yahoo mail are essentially building blocks of an email address. An email address provides an individual the ability to receive internet messages (email) in a variety of styles and formats. For example if we decide to use gmail to obtain a email address, our email address will look something like this, yourusername@gmail.com.

I use to wonder what the @ symbol stands for... I finally performed researched about what this symbol means, and found out the symbol @ is a initialism of the words, "pronounced at" and is used to simply separate the username from the domain name.

Modern technology allows us humans to communicate via the internet, through a process known as "internet telephony" or voice-over-IP(Internet Protocol). This feature leverages the internet in a way that connects a calling party, for example a "Publisher" to one or more local or long-distance called parties (or Recipient). Understand that when in the process of Sending Our Marketing Messages, that just as we address a letter when using a postal delivery service. In order for the intended recipient to receive our message... We are required to have prior knowledge of there specific email address to be able to contact them, and vice verse.

Simple mail transfer protocol, or SMTP which is a communication protocol used by some outgoing mail servers in which are operated by our internet service provider determines the best route for data or messages through the internet and then proceeds to send our message. For example, we create an send a message using a email program. Our email program then proceeds to contact software on our service providers outgoing mail server. The Outgoing mail servers discovers the most effective and appropriate route for our message, then sends the message traveling along internet routers to the recipient's incoming mail server.

Technology provides us with the ability to specify our criteria using filters which can be used to determine what to do with incoming messages as they arrive. To manage this feature, first open your gmail account and proceed to the "create a filter" link on the top of your gmail account which is located on the right-hand side of the "Search the Web" button. Now input the email addresses of people whose messages you want/or don't want to receive in the "From:" section. Then select the "Next Step" button, now Categories it using the specific options as you wish. For example, you can choose the "Apply the Label" option to organize the messages from a particular email in a specific area you wish (e.g.Folder). Just check mark the "Apply the Label" section, and click "Choose Label" then scroll down to "New Label" to categories a specific email address to be placed. You may also choose to "Delete it" and/or Star incoming messages, from this specific email address. When done click the "Create Filter" button, you may also apply the same criteria to existing messages encompassing that email address by check marking the "Also Apply Filter to xxx conversations below" xxx is how many messages received from a particular email address.

As you receive email messages an incoming mail server-also operated by our IAP or Internet Access Provider, holds the messages in our inbox until we use our email program to retrieve them. In respect to acknowledging the
Importance of building our list, and personalization when sending our marketing messages to our opt-in mailing list. Our responsibilities as list builders is one maintain the privacy and feeling of importance for our list. Therefore putting the email address of our Opt-in List in the "To:" field deprives our list the unalienable right of privacy and self-empowerment... Why? simply because committing the above action actually allows the intended recipients (our list), to know that the same message they received. Was also received by a large list of others, which may weaken trust...





Secondly, we are publicizing another individuals email address without permission to do so...
A solution to this problem is using the mail merge feature provided by the combined capabilities of Microsoft Outlook 2003, and Microsoft Word 2003 (You may Also use Word 2007 to Mail Merge Outlook not required). Mail merge allows us to address our list in a personalized format, by creating a single message for each recipient. Mail merge uniquely enables us the ability of providing the same information, in each version of a document or in this case an email message. Watch an Online Video on using mail merges, for mass mailing purposes

So is email an _Irritant Or Liberator? You tell me...

Email Marketing-The Importance of Email Space For Customer Relations and Effective List Building

Email Me at: danardvincente@gmail.com


Before I discuss what email space is, and how it's related to effectively building relationships with your prospects. I want to make sure you are aware of the difference between bandwidth, and storage.

What Storage is.

Webmasters are limited to the amount of information or data in which can be stored on there website. This type of limitation is known as storage. Imagine a stadium (or server) with the capacity of allowing 10,000 people to park there vehicle in the parking lot. Each vehicle is valued at 1 MB of mega bytes so the maximum amount of mega bytes or vehicles you can park or store in this particular stadium or server is 10,000 mega bytes.

What Bandwidth is.

Webmasters are also limited to the amount of information or data which can be downloaded to there websites in a certain amount of time. Imagine the entrance to the stadium is narrow. Lets say your in a rental truck valued at 3,000 mega bytes, when you drive this truck (or data) through the narrow park entrance 3,000 of your 10,000 bandwidth space is took up. Occasionally bandwidth is limited to for example, renting only one truck, or only one download. Under these circumstance this is all that can be fitted in your bandwidth limit. Any additional data or trucks are stopped from being rented or downloaded until the previously rented truck or data is finished driving through the narrow entrance or is finished being fully downloaded.

Webmasters usually encounter or possess a website with a bandwidth limited to, for example renting a certain amount of trucks or storing a certain amount of data on a per month, per week bases.
Keeping in mind the amount of bandwidth is limited to 10,000 mega bytes per hour, if you for example rent two trucks valued at 5,000 mega bytes your bandwidth has reached it's limit. Your pc or computer deny any requests to access any more trucks or data by using a barrier between the truck or data and the pc.

What are my options at this point?

Once you run out of bandwidth, your website will no longer work properly. Because any data or trucks that are stored can not be downloaded or rented. Your options are to discontinue access to your website until bandwidth is reduced or reset. Or be charged for extra bandwidth...

Putting it together with Email Space...

Now that you have an understanding of what storage is, we can now discuss email space. Internet service providers, or ISP provide you with a email account with a email quota or default storage space of 500 mega bytes. There are different types of email services such as POP, or IMAP. POP or post office protocal is the most commonly used email service, and when you check your mail the messages are downloaded to your mail server until removed. Examples of a POP email service is microsoft outlook, or outlook express, this type of email service only allows access to manage and work with your mail on your own server or computer only. IMAP allows access to your incoming emails on any computer your using. Unlike POP, email messages arriving to you remain on your Internet service providers mail server until deleted.

Whether your using POP or IMAP email service, if you max out your mail quota your email program will stop working correctly. Any new arriving email will not be able to reach you. The jaws of life won't be able to reestablish your email program, unless you purchase more storage.

How this Occurs?

As new emails arrive at your email system (POP or IMAP) it is then sent to a personal area or space on your email services email server. Messages either stay on the server (IMAP), or are downloaded from the server (POP) when you check your email. Depending on email program settings those messages may stay on that email server for 3 days to over a month. If the amount of time a message stays on the server is to long, or a file attachment to large...you eventually run out of email storage space. Because your personal email space filled up, you are no longer able to receive emails.

How Email Space Relates to Customer Relations.

If you no longer can receive emails then your prospects or customers will not be able to connect or reach you. Building relationships with your prospects is essential in order to increase conversions rates for products or services your attempting to sell to your opt-in mailing list. Running out of email space frustrates your prospects or customers because they might have important questions for you. If you can't answer them because they can't reach you, they will begin to start thinking you don't care or you just want them to make profit for yourself.

How to fix this problem using Webmail in your panel.

With Webmail, you just simply delete the message you already viewed and no longer have use for. Then click purge deleted to clear storage space on your email server. This action also results in a quicker download of email messages when checking your mail.



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Email Marketing-How To Create The Perfect Sales Letter

Email me at:danardvincente@gmail.com

The Secret...

The big lucrative secret to creating the perfect sales letter, is but multiple amounts of small tasks which are all essential to accomplishing the perfect sales letter. In the beginning, assuming that you experienced this already...your sales letter produced a 2-4 % conversion rate. The art of gaining credibility, will dramatically raise this stat along with improving your sales letter through experience.

Effectively Writing your Sales letter

Good writing skills, personality, and the ability to act are all essential attributes to construct the perfect sales letter. I recommend your sales letter to be long and informative. The type of customers you want are patient and have the willingness to observe your products. Futhermore, the width of your sales letter should only be about 70%-80% of your computer monitor. Stretching your sales letter from one end to the other, not only looks unprofessional but it shortens your sales letter. Additionally, your sales letter color scheme should be a traditional white background with black texts and there should only be a single page not a second or continued page in your sales letter. Your potential customers focus is essential, distracting links such as google adsense or a faq link should not be included in your sales letter.

Creating Attention Grabbing Headlines, and Customer Relations

If possible present only your pay button and nothing else in your sales letter. Unfortunately, a large portion of your visitors or prospects will not buy your product. Create or allow your prospects an affiliate link, which makes them a profitable customer by advertising, and exposing your product to other people. Headlines and sub-headlines are essential, remember to reframe from overusing capital or bold letters in your headlines. Format a few important selected words while making sure these word are meant to grab your visitors attention so they'll want to read on.

The hook or sub-headline of your sales letter, should encompass a summarized version of your sales letter. Enticing your prospects to act now. Your job here is mentioning the benefits to your prospects, to read on. Your introduction job is to present a problem your prospects will be facing, followed by your products solution(s). Address your prospects as a specific group involving or describing a problem there are facing. For example, if you are trying to sell radios then say something like,"Hello fellow musicians."

Why to Sell your Products Solution

Connect, and create a feeling of involvement when writing your sales letter. Perhaps even more important, is to mention the profitability or benefits of your product, as well as what form or features makes up your product. (Physical or Digital) As an added bonus, provide master resell rights to your prospects so they are aware of the profitability they can make in the future after purchasing your product. Believe it or not, selling your product is a mistake. Selling your products solution is whats more important, because your prospects want to know what solution your product is providing...They don't want the product for the product, but rather the solution that your product provides them.

Terms to use...and Terms not to USe

Limit the use of the word free. Free is no longer a hot button, because anything labeled as free, usually people are aware or think not much profit or money can be acquired with your product. Personalize your sales letter with 12 of the most proven persuasive words on the internet. Because people are non-risk takers, to overcome this issue using these words effectively throughout your sales letter is essential.

Guarantee
easy
you
proven
love
safety
new
money
results
health
discover
and save


Now you've heard the expression, "Sticks and stones may break your bones, but words don't mean a thing." That doesn't apply here, words are powerful tools in your arsenal. As for the sticks and stones...well dodge them...

Here are some common words you should not use...with there alternatives

Sell, instead use the word help or acquire.
Monthly fee, instead use the word monthly investment.
Cost or price, instead use investment or amount.
Buy, instead use the word own.
Deal, instead use the word opportunity.
Problem, instead use the word challenge.
Cheaper, instead use the word more economical


The words I just provided you with, provide your prospect with positivity, allows them to feel involved and the secure feeling of a worthwhile investment.

Finally your success depends on you providing the answers to the following questions:

Why should I trust you?
Why should I buy now and not later
Why should I buy from you? and What is the level of your credibility?
How can your product or service help me?
Why should I purchase your product or service? Why not other peoples?
Why should I pay the price you ask?

Answering those six questions, will perfect your sales letter an additionally provide you an opt-in list that will block out the sun...


To Your Success, Danard E. Vincente

Learn How to Manage your List with ease!



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Testimonial Magic- the Art of Credibility

Email me at: danardvincente@gmail.com


Question.

Is a testimonial a statement written by your customers broadcasting how great your are? no. Although your establishing trust among your prospects, there interests resides in your products solution. Your testimonials should mention results of the benefits of use from your products or service. Additionally providing your customers photos, full name and city, state, country and with permission provide there website url and contact email address.

How to Obtain vital Statistic by rating.

You may also allow your visitors to actually rate your testimonials, this is of course optional. I'm going to incorporate it into my testimonials in the near future. Because you can use the stats you gain from ratings on a scale from one to five, and with this information you can tell if your visitors view you and more importantly your product. As being credible, and your able to view what kind of testimonials your prospects want to see.

Magically watch as your credibility undergoes amazingly dramatic increases in sales, because your prospects are now aware how pleased your customers are who benefited from your products solution.

How Many Testimonials should you provide on your sales letter?

Naturally we are all human, prospects require a reliable source to fix the problems they are facing. Leave no doubt in the minds of your prospect that your products solution will fix there problems, by providing a sea of testimonials in your sales letter. To increase your conversion rates even more, obtaining quality endorsements from top names in your niche will 100 percent convince your prospects your products solutions is credible.

How to Collect Testimonials from your customers, friends, etc...

Collecting testimonials is the fun part...Getting your hands on influential peoples email, and politely asking them to provide you there testimonial. After enjoying a sample or trial version of your product, can be the best option to collect credible testimonials. Provide incentives or rewards, by hosting contests for the best written testimonials in exchange for publicity or some type of reward.

You can also give a sample or trial version of your product to friends, co-workers etc.. Another way to collect testimonials is through forums and groups involving your topic of interest for your product. Then providing after establishing a relationship, and providing them a sample or trial version of your product in exchange for a testimonial. If they enjoy the benefit of use from your product, they'll provide there honest testimonial.

Establishing testimonials will not only have your competitors on there knees, but link popularity in search engines will result as well my friend...



To Your Success, Danard E. Vincente


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Email Marketing-Using Autoresponder For Effective Customer Relations

Using AutoResponders to build relationships with your list

Ushering in on great focus for your internet business results in separating yourself from the casual users. Email autoresponders range in numerous forms and cost. This is a powerful concept and is a requirement for consistent, quality customer relations. Email auto responders are the result of an email sent to a special email address, instructed and automated to faithfully reply to a message using pre-stored or sets of messages written by an owner. Their are know hidden secret to the art of returning visitors, but if their was using autoresponders to build a happy clientele and building relationships would be it.

What AutoResponders should be used for

Even more important is building a mailing list of people agreeing to be advised on a topic of interest. Also known as an opt-in mailing list, building a list can be done in several ways. An automated email list programs, built on turn key solutions is usually the tools of choice for building an opt-in list. Autoresponders range in use from general information, building an opt-in list, following up with visitors, multi-part courses, basic sales, and customer support.

What a WebHost autoresponder is.

Your first step in success online, is obtaining your own website focusing on a sub-niche category of interest to you. After purchasing web hosting, provided to you is a automated program essential to building customer relations and a personalized atmosphere for your visitors.
Autoresponders, web host autoresponders services provide unlimited amounts of autoresponders, unfortunatly they are limited. Web host autoresponders are only able to send a single automated, pre-written messages, they have know mailing list capabilities, or follow ups. A server, which is a computer device which manages your network. For example, a file server is a storage device instructed to store files on your computer. Other examples include network servers, whose primary task is to manage your network traffic. An finally, there is the database server, which is a computer system that processes requested information from a database.

Your server declares any address in the formatting. name@yourdomain.com name being the description you've chosen for your autoresponder as an autoresponder address. Any email going out to this particularly formatted email address, can be automated to immediately respond or reply to a message if the individual owner of the website has instructed it so.

The Number One Skills you must Develop, and WHY?

You've probably heard this quote quite often, "Every list starts off with one subscriber." The number one skill you must develop, and get an in depth understanding of is how to sell. Any ads you've come across stating,"no selling required" simply is usually completely untrue. On the daily bases how are professionals able to charge high service fees, while simultaneously receiving the amount of money they've asked for if not for there ability to sell. Your millionaire idea or product has zero value if you don't possess this special skill, because you can not turn your idea or product into money-producing assets.

The good news is the internet provides many resources instructed to increase your sales, as well as any money-producing assets. Autoresponders could be labeled as perhaps the most effective resource, to increase with your idea or products.

So what is the blueprint to increasing your sales using email autoresponders to your opt-in mailing list?

An excellent question...Well initially your first message to your subscribers should encompass a 500 or so word email, explaining the benefits of your product or service. The message should be short, and should result in the majority of your sales to your list. Your second message should be a situational message leading to why your product or service is needed. Cap it off with how your product or service, adheres to th needs of your subscribers. For example explain what type of person or audience, your targeting to sell your product or service to. The third message should show your subscribers how to use your product or service, along with the tools and marketing material your be providing.

The fourth message should detail things such as complimentary products or services you provide, and or explaining your shipping method or key benefits off your service.

The fifth message should invite prospects to asks questions, simultaneously providing them with several ways to contact you including hours and time zone. This message should end with questions most often asked by your prospects. The sixth message should list several of your best testimonials from satisfied customers which should be believable.

The seventh and final message should reiterate your product or service best features. Add your best testimonials, and lastly your contact information...

To Your Success, Danard E. Vincente

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